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My space is dedicated to each and every consumer who has ever been involved in a poor buying decision or transaction. All too often, consumers are misled or simply are not armed with enough information before making a buying decision. We are here to provide unbiased and hands on reviews about products and services that we use in day to day life.

We are committed to providing honest and non sponsored reviews with no hidden agenda. We are not backed or funded by any product manufacturer nor do we accept monies or any other type of compensation in exchange for writing reviews.

When confronted with critical decisions about the products and services that matter most, consumers are bombarded with an onslaught of marketing, advertising, opinions, and options. That’s why we empower consumers with the knowledge they need to make better and more informed choices.

In short, we are dedicated to one enduring idea: Unleashing the world-changing power of consumers.

We serve consumers through unbiased product testing and ratings, research, journalism, public education, and advocacy. We stand firmly behind the principle that consumer products and services must be safe, effective, reliable, and fairly priced. We insist that manufacturers, retailers, and others be clear and honest. We advocate for truth and transparency wherever information is hidden or unclear.


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Olio Creates A Homebrew Smartwatch With Some Amazing Features

Olio-Model-1-Smartwatch-16 It’s not every day I’m impressed by a smartwatch. Plenty of Android Wear and Pebble devices have come and gone and aside from a brief “Huh” I haven’t really let any of them capture my attention. Olio is different. The brainchild of former Apple and HP product designer Steven Jacobs, he wanted a watch that was rugged, usable, and easy to read. While he was aware of… Read More

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The Biggest Challenges Left In Virtual Reality, According To Oculus

Oculus improvement F8 The second half of Facebook’s keynote took an odd turn today at F8, spending a surprising amount of time looking at the unknowns of consciousness and visual illusions. But toward the end, Oculus Chief Scientist Michael Abrash spent a few minutes talking about the biggest opportunities for improvement in the virtual-reality experience: haptics, visuals, audio and tracking. Read More

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